San Francisco

Film listings are edited by Cheryl Eddy. Reviewers are Kimberly Chun, Michelle Devereaux, Peter Galvin, Max Goldberg, Dennis Harvey, Johnny Ray Huston, Louis Peitzman, Lynn Rapoport, Ben Richardson, and Matt Sussman. For rep house showtimes, see Rep Clock. For first-run showtimes, see Movie Guide.

SAN FRANCISCO INTERNATIONAL FILM FESTIVAL

The 54th annual San Francisco International Film Festival runs through May 5. Venues are the Sundance Kabuki, 1881 Post, SF; Castro, 429 Castro, SF; New People, 1746 Post, SF; San Francisco Museum of Modern Art, 151 Third, SF; and Pacific Film Archive, 2575 Bancroft, SF. For tickets (most shows $13) and complete schedule visit www.sffs.org.

OPENING

*…But Film is My Mistress and Images from the Playground Swedish critic Stig Bjorkman will visit the Rafael with two recent documentaries he’s made about

his country’s–and one of the last century’s–greatest filmmakers, Ingmar Bergman. The feature-length Mistress adds commentary from admiring colleagues Olivier Assayas, John Sayles, Arnaud Desplechin, Bertolucci, Scorcese, Lars von Trier and Woody Allen to a scrutiny of Bergman’s working methods, as glimpsed in eight features from 1966’s Persona to 2003’s Saraband. It’s fascinating to watch Liv Ullmann and Ingrid Bergman endlessly questioning their scenes on 1978’s Autumn Sonata, charming to watch the director walk arm-in-arm down a street with his invaluable cinematographer Sven Nykvist. Bjorkman’s half-hour Images from the Playground is comprised of home movies and behind-the-scenes footage mostly shot by Bergman himself from the early 1950s onward, accompanied by audio reflections from him and major collaborators. In contrast to the filmmaker’s rep for doom and gloom, these clips show everybody having a pretty good time on the job, goofing for the camera, while his unbridled enthusiasm for his actresses suggests something was swinging in Sweden well before the Sixties. Dennis (1:35) Smith Rafael. (Harvey)

Dylan Dog: Dead of Night Brandon Routh stars as the titular supernatural investigator in this adaptation of the Italian comic-book series. (1:47)

Fast Five Vin Diesel and Paul Walker: still furious after all these years. (1:41)

Hoodwinked Too! Hood vs. Evil Hayden Panettiere, Glenn Close, and Joan Cusack lend their voices to this 3D animated sequel. (run time not available) Legend of the Fist: The Return of Chen Zhen Donnie Yen stars in Andrew Lau’s period martial arts actioner. (1:46) Four Star.

*My Perestroika Robin Hessman’s very engaging documentary takes one very relatable look at how changes since glasnost have affected some average Russians. The subjects here are five thirtysomethings who, growing up in Moscow in the 70s and 80s, were the last generation to experience full-on Communist Party indoctrination. But just as they reached adulthood, the whole system dissolved, confusing long-held beliefs and variably impacting their futures. Andrei has ridden the capitalist choo-choo to considerable enrichment as the proprietor of luxury Western menswear shops. But single mother Olga, unlucky in love, just scrapes by, while married schoolteachers Lyuba and Boris are lucky to have inherited an apartment (cramped as it is) they could otherwise ill afford. Meanwhile Ruslan, once member of a famous punk band (which he abandoned on principal because it was getting “too commercial”), both disdains and resents the new order just as he did the old one. Home movies and old footage of pageantry celebrating Soviet socialist glory make a whole ‘nother era come to life in this intimate, unexpectedly charming portrait of its long-term aftermath. (1:27) Balboa. (Harvey)

*The Princess of Montpensier Marie (Mélanie Thierry), the titular figure in French director Bertrand Tavernier’s latest, is a young 16th century noblewoman married off to a Prince (Grégoire Leprince-Ringuet) of great wealth and property. But they’ve barely met when he’s called off to war — leaving her alone on his enormous estate, vulnerable to myriad suitors who seem to be forever throwing themselves at her nubile, neglected body. Lambert Wilson (2010’s Of Gods and Men) is touching as the older soldier appointed her protector; he comes to love her, yet is the one man upstanding enough to resist compromising her. If you’ve been jonesing for the kind of lush arthouse period epic that feels like a big fat classic novel, this engrossing saga from a 70-year-old Gallic cinema veteran in top form will scratch that itch for nearly two and a half satisfyingly tragic-romantic hours. (2:19) Smith Rafael. (Harvey)

Prom Every teen movie has a prom scene; this ensemble movie’s just cutting to the chase is all. (1:44)

The Robber A bank robber uses his marathoning skills to escape crime scenes in this Austrian thriller based on a true story. (1:37)

Stake Land See “Land of the Undead.” (1:38) Roxie.

Too Perfect Five 14-year-old boys come of age in this Bay Area-made film. (1:15) Orinda.

ONGOING

The Adjustment Bureau As far as sci-fi romantic thrillers go, The Adjustment Bureau is pretty standard. But since that’s not an altogether common genre mash-up, I guess the film deserves some points for creativity. Based on a short story by Philip K. Dick, The Adjustment Bureau takes place in a world where all of our fates are predetermined. Political hotshot David Norris (Matt Damon) is destined for greatness — but not if he lets a romantic dalliance with dancer Elise (Emily Blunt) take precedence. And in order to make sure he stays on track, the titular Adjustment Bureau (including Anthony Mackie and Mad Men‘s John Slattery) are there to push him in the right direction. While the film’s concept is intriguing, the execution is sloppy. The Adjustment Bureau suffers from flaws in internal logic, allowing the story to skip over crucial plot points with heavy exposition and a deus ex machina you’ve got to see to believe. Couldn’t the screenwriter have planned ahead? (1:39) (Peitzman)

African Cats (1:40)

Arthur (1:45)

Atlas Shrugged (1:57)

*Bill Cunningham New York To say that Bill Cunningham, the 82-year old New York Times photographer, has made documenting how New Yorkers dress his life’s work would be an understatement. To be sure, Cunningham’s two decades-old Sunday Times columns — “On the Street,” which tracks street-fashion, and “Evening Hours,” which covers the charity gala circuit — are about the clothes. And, my, what clothes they are. But Cunningham is a sartorial anthropologist, and his pictures always tell the bigger story behind the changing hemlines, which socialite wore what designer, or the latest trend in footwear. Whether tracking the near-infinite variations of a particular hue, a sudden bumper-crop of cropped blazers, or the fanciful leaps of well-heeled pedestrians dodging February slush puddles, Cunningham’s talent lies in his ability to recognize fleeting moments of beauty, creativity, humor, and joy. That last quality courses through Bill Cunningham New York, Richard Press’ captivating and moving portrait of a man whose reticence and personal asceticism are proportional to his total devotion to documenting what Harold Koda, chief curator at the Costume Institute at the Metropolitan Museum of Art, describes in the film as “ordinary people going about their lives, dressed in fascinating ways.” (1:24) (Sussman)

Ceremony It’s easy to dismiss Ceremony as derivative. The plot isn’t exactly original. But recycled material aside, it’s an entertaining indie diversion and a promising feature-length debut from writer-director Max Winkler. The underrated Michael Angarano stars as Sam Davis, a pretentious shit who owes a lot to Holden Caulfield by way of Rushmore‘s Max Fischer. Sam tricks his best friend Marshall (Reece Thompson) into accompanying him on a weekend getaway, with the real objective of winning back his lost love Zoe (Uma Thurman). But Zoe is all set to marry blowhard Whit Coutell (Lee Pace) and is not too keen on blowing off her wedding. None of the characters are all that likable — a quirky indie comedy must — and there are few surprises. But Winkler’s script is cute, and his cast is charming enough to carry the material along. The scenes between Angarano and Thompson are the film’s best. Here’s hoping they stand out enough to earn these young actors the recognition they deserve. (1:40) (Peitzman)

Certified Copy Abbas Kiarostami’s beguiling new feature signals “relationship movie” with every cobblestone step, but it’s manifestly a film of ideas — one in which disillusionment is as much a formal concern as a dramatic one. Typical of Kiarostami’s dialogic narratives, Certified Copy is both the name of the film and an entity within the film: a book written against the ideal of originality in art by James Miller (William Shimell), an English pedant fond of dissembling. After a lecture in Tuscany, he meets an apparent admirer (Juliette Binoche) in her antique shop. We watch them talk for several minutes in an unbroken two-shot. They gauge each other’s values using her sister as a test case — a woman who, according to the Binoche character, is the living embodiment of James’ book. Do their relative opinions of this off-screen cipher constitute characterization? Or are they themselves ciphers of the film’s recursive structure? Kiarostami makes us wonder. They begin to act as if they were married midway through the film, though the switch is not so out of the blue: Kiarostami’s narrative has already turned a few figure-eights. Several critics have already deemed Certified Copy derivative of many other elliptical romances; the strongest case for an “original” comes of Roberto Rossellini’s Voyage to Italy (1954). The real difference is that while Rossellini’s masterpiece realizes first-person feelings in a third-person approach, Kiarostami stays in the shadow of doubt to the end. (1:46) Smith Rafael. (Goldberg)

*Circo The old notion of “running away with the circus” seldom seemed appealing — conjuring images of following an elephant around with a shovel — and it grows even less so after watching Aaron Schock’s warm, touching documentary. The kids here might one day run away from the circus. They’re born into Grand Circo Mexico, one of four circuses run by the Ponce family, which has been in this business for generations; if they’re old enough to walk, they’re old enough to perform, and help with the endless setup and breakdown chores. (Presumably child labor laws are an innovation still waiting to happen here.) Touring Mexico’s small towns in trucks with a variety of exotic animals, it’s a life of labor, with on-the-job training in place of school — arguably not much of a life for child, as current company leader Tino’s wife Ivonne (who really did run away with the circus, or rather him, at age 15) increasingly insists. Other family members have split for a normal life, and Tino is caught between loyalty to his parents’ ever-struggling business and not wanting to lose the family he’s raised himself. This beautifully shot document, scored by Calexico and edited by Mark Becker (of 2005’s marvelous Romantico), is a disarming look at a lifestyle that feels almost 19th century, and is barely hobbling into the 21st one. (1:15) (Harvey)

The Conspirator It may not be your standard legal drama, but The Conspirator is a lot more enjoyable when you think of it as an extended episode of Law & Order. The film chronicles the trial of Mary Surratt (Robin Wright), the lone woman charged in the conspiracy to assassinate Abraham Lincoln. It’s a fascinating story, especially for those who don’t know much of the history past John Wilkes Booth. But while the subject matter is compelling, the execution is hit-or-miss. Wright is sympathetic as Surratt, but the usually great James McAvoy is somewhat forgettable in the pivotal role of Frederick Aiken, Surratt’s conflicted lawyer. It’s hard to say what it is that’s missing from The Conspirator: the cast — which also includes Evan Rachel Wood and Tom Wilkinson — is great, and this is a story that’s long overdue to be told. Still, something is lacking. Could it be the presence of everyone’s favorite detective, the late Lennie Briscoe? (2:02) (Peitzman)

*Hanna The title character of Hanna falls perfectly into the lately very popular Hit-Girl mold. Add a dash of The Boys from Brazil-style genetic engineering — Hanna has the unfair advantage, you see, when it comes to squashing other kids on the soccer field or maiming thugs with her bare hands — and you have an ethereal killing/survival machine, played with impassive confidence by Atonement (2007) shit-starter Saoirse Ronan. She’s been fine-tuned by her father, Erik (Eric Bana), a spy who went out into the cold and off the grid, disappearing into the wilds of Scandinavia where he home-schooled his charge with an encyclopedia and brutal self-defense and hunting tests. Atonement director Joe Wright plays with a snowy palette associated with innocence, purity, and death — this could be any time or place, though far from the touch of modern childhood stresses: that other Hannah (Montana), consumerism, suburban blight, and academic competition. The 16-year-old Hanna, however, isn’t immune from that desire to succeed. Her game mission: go from a feral, lonely existence into the modern world, run for her life, and avenge the death of her mother by killing Erik’s CIA handler, Marissa (Cate Blanchett). The nagging doubt: was she born free, or Bourne to be a killer? Much like the illustrated Brothers Grimm storybook that she studies, Hanna is caught in an evil death trap of fairytale allegories. One wonders if the super-soldier apple didn’t fall far from the tree, since evil stepmonster Marissa oversaw the program that produced Hanna — the older woman and the young girl have the same cold-blooded talent for destruction and the same steely determination. Yet there’s hope for the young ‘un. After learning that even her beloved father hid some basic truths from her, this natural-born killer seems less likely to go along with the predetermined ending, happy or no, further along in her storybook life. (1:51) (Chun)

Henry’s Crime Keanu Reeves is one of those actors who’s spectacularly franchise-wealthy — due to those Matrix movies wherein his usual baffled solemnity was ideal — yet whom the public otherwise feels scant evident loyalty toward, and producers don’t know what to do with. Now that he’s aging out of his looks, can he transform into a character actor? Maybe. Reeves played charming suitors in Something’s Gotta Give (2003) and The Private Lives of Pippa Lee (2009), both very much supporting roles. He seems increasingly interested in indie films, which he surely doesn’t need to pay the rent, and he’s certainly the best reason to see Henry’s Crime, a pleasant, middling, retro crime caper costarring frequently better actors at dimmer wattage than usual. The film is an old hat out of the Damon Runyon trunk, in which lovable crooks mix it up with hoity theatrical types and nobody gets hurt except (barely) the really bad guys. James Caan — who starred in similar enterprises during their post-The Sting heyday — plays the veteran convict-conman who schools Reeves’ hapless Buffalo, N.Y., toll-taker Henry after our hero is slammer-thrown for an armed robbery he didn’t know he was embroiled in until it was over. Upon release, Henry discovers the targeted bank and nearby theater had a Prohibition-era secret tunnel between them. Having already done the time, he figures he might as well do the crime by finishing the aborted bank job for real. He enlists local stage diva Julie (Vera Farmiga) as well as Caan’s parole-coaxed Max. Resulting wacky hijinks render Max a theater “volunteer” and Henry as Julie’s Cherry Orchard costar, all so they can access the walled-up passageway to the bank vault. Much of this is ridiculous, of course, and not intentionally so. The climax is classic movies-getting-how-theater-works-wrong. But its contrivance functions to some extent because the lead actor convinces us it should. (1:48) (Harvey)

Hop (1:30)

*In a Better World Winner of this year’s Best Foreign Language Film Oscar, this latest from Danish director Susanne Bier (2004’s Brothers, 2006’s After the Wedding) and her usual co-scenarist Anders Thomas Jensen (2005’s Adam’s Apples, 2003’s The Green Butchers) is a typically engrossing, complex drama that deals with the kind of rage for “personal justice” that can lead to school and workplace shootings, among other things (like terrorism). Shy, nervous ten-year-old Elias (Markus Rygaard) needs a confidence boost, but things are worrying both at home and elsewhere. His parents are estranged, and his doting father (Mikael Persbrandt) is mostly away as a field hospital in Kenya tending victims of local militias. At school, he’s an easy mark for bullies, a fact which gets the attention of charismatic, self-assured new kid Christian (William Jøhnk Nielsen), who appoints himself Elias’ new (and only) friend — then when his slightly awed pal is picked on again, intervenes with such alarming intensity that the police are called. Christian appears a little too prone to violence and harsh judgment in teaching “lessons” to those he considers in the wrong; his own domestic situation is another source of anger, as he simplistically blames his earnest, distracted executive father (Ulrich Thomsen) for his mother’s recent cancer death. Is Christian a budding little psychopath, or just a kid haplessly channeling his profound loss? Regardless, when an adult bully (Kim Bodnia as a loutish mechanic) humiliates Elias’ father in front of the two boys, Christian pulls his reluctant friend into a pursuit of vengeance that surely isn’t going to end well. With their nuanced yet head-on treatment of hot button social and ethical issues, Bier and Jensen’s work can sometimes border on overly-schematic melodrama, meting out its own secular-humanist justice a bit too handily, like 21st-century cinematic Dickenses. But like Dickens, they also have a true mastery of the creating striking characters and intricately propulsive plotlines that illustrate the points at hand in riveting, hugely satisfying fashion. This isn’t their best. But it’s still pretty excellent, and one of those universally accessible movies you can safely recommend even to people who think they don’t like foreign or art house films. (1:53) (Harvey)

*Jane Eyre Do we really need another adaptation of Jane Eyre? As long as they’re all as good as Cary Fukunaga’s stirring take on the gothic romance, keep ’em coming. Mia Wasikowska stars in the titular role, with the dreamy Michael Fassbender stepping into the high pants of Edward Rochester. The cast is rounded out by familiar faces like Judi Dench, Jamie Bell, and Sally Hawkins — all of whom breathe new life into the material. It helps that Fukunaga’s sensibilities are perfectly suited to the story: he stays true to the novel while maintaining an aesthetic certain to appeal to a modern audience. Even if you know Jane Eyre’s story — Mr. Rochester’s dark secret, the fate of their romance, etc. — there are still surprises to be had. Everyone tells the classics differently, and this adaptation is a thoroughly unique experience. And here’s hoping it pushes the engaging Wasikowska further in her ascent to stardom. (2:00) (Peitzman)

Kill the Irishman If you enjoy 1970s-set Mafia movies featuring characters with luxurious facial hair zooming around in Cadillacs, flossing leather blazers, and outwitting cops and each other — you could do a lot worse than Kill the Irishman, which busts no genre boundaries but delivers enjoyable retro-gangsta cool nonetheless. Adapted from the acclaimed true crime book by a former Cleveland police lieutenant, the film details the rise and fall of Danny Greene, a colorful and notorious Irish-American mobster who both served and ran afoul of the big bosses in his Ohio hometown. During one particularly conflict-ridden period, the city weathered nearly 40 bombings — buildings, mailboxes, and mostly cars, to the point where the number of automobiles going sky-high is almost comical (you’d think these guys would’ve considered taking the bus). The director of the 2004 Punisher, Jonathan Hensleigh, teams up with the star of 2008’s Punisher: War Zone, Ray Stevenson, who turns in a magnetic performance as Greene; it’s easy to see how his combination of book- and street smarts (with a healthy dash of ruthlessness) buoyed him nearly to the top of the underworld. The rest of the cast is equally impressive, with Vincent D’Onofrio, Val Kilmer, Christopher Walken, and Linda Cardellini turning in supporting roles, plus a host of dudes who look freshly defrosted from post-Sopranos storage. (1:46) (Eddy)

The King’s Speech Films like The King’s Speech have filled a certain notion of “prestige” cinema since the 1910s: historical themes, fully-clothed romance, high dramatics, star turns, a little political intrigue, sumptuous dress, and a vicarious taste of how the fabulously rich, famous, and powerful once lived. At its best, this so-called Masterpiece Theatre moviemaking can transcend formula — at its less-than-best, however, these movies sell complacency, in both style and content. In The King’s Speech, Colin Firth plays King George VI, forced onto the throne his favored older brother Edward abandoned. This was especially traumatic because George’s severe stammer made public address tortuous. Enter matey Australian émigré Lionel Logue (Geoffrey Rush, mercifully controlled), a speech therapist whose unconventional methods include insisting his royal client treat him as an equal. This ultimately frees not only the king’s tongue, but his heart — you see, he’s never had anyone before to confide in that daddy (Michael Gambon as George V) didn’t love him enough. Aww. David Seidler’s conventionally inspirational script and BBC miniseries veteran Tom Hooper’s direction deliver the expected goods — dignity on wry, wee orgasms of aesthetic tastefulness, much stiff-upper-lippage — at a stately promenade pace. Firth, so good in the uneven A Single Man last year, is perfect in this rock-steadier vehicle. Yet he never surprises us; role, actor, and movie are on a leash tight enough to limit airflow. (1:58) Castro. (Harvey)

*Limitless An open letter to the makers of Limitless: please fire your marketing team because they are making your movie look terrible. The story of a deadbeat writer (Bradley Cooper) who acquires an unregulated drug that allows him to take advantage of 100 percent of his previously under-utilized brain, Limitless is silly, improbable and features a number of distracting comic-book-esque stylistic tics. But consumed with the comic book in mind, Limitless is also unpredictable, thrilling, and darkly funny. The aforementioned style, which includes many instances of the infinite regression effect that you get when you point two mirrors at each other, and a heavy blur to distort depth-of-field, only solidifies the film’s cartoonish intentions. Cooper learns foreign languages in hours, impresses women with his keen attention to detail, and sets his sights on Wall Street, a move that gets him noticed by businessman Carl Van Loon (Robert DeNiro in a glorified cameo) as well as some rather nasty drug dealers and hired guns looking to cash in on the drug. Limitless is regrettably titled and masquerades in TV spots as a Wall Street series spin-off, but in truth it sports the speedy pacing and tongue-in-cheek humor required of a good popcorn flick. (1:37) (Galvin)

*The Lincoln Lawyer Outfitted with gym’d-tanned-and-laundered manly blonde bombshells like Matthew McConaughey, Josh Lucas, and Ryan Phillippe, this adaptation of Michael Connelly’s LA crime novel almost cries out for an appearance by the Limitless Bradley Cooper — only then will our cabal of flaxen-haired bros-from-other-‘hos be complete. That said, Lincoln Lawyer‘s blast of morally challenged golden boys nearly detracts from the pleasingly gritty mise-en-scène and the snappy, almost-screwball dialogue that makes this movie a genre pleasure akin to a solid Elmore Leonard read. McConaughey’s criminal defense attorney Mickey Haller is accustomed to working all the angles — hence the title, a reference to a client who’s working off his debt by chauffeuring Haller around in his de-facto office: a Lincoln Town Car. Haller’s playa gets truly played when he becomes entangled with Louis Roulet (Phillippe), a pretty-boy old-money realtor accused of brutally attacking a call girl. Loved ones such as Haller’s ex Maggie (Marisa Tomei) and his investigator Frank (William H. Macy) are in jeopardy — and in danger of turning in some delightfully textured cameos — in this enjoyable walk on the sleazy side of the law, the contemporary courtroom counterpart to quick-witted potboilers like Sweet Smell of Success (1957). (1:59) (Chun)

Miral (1:42)

*Of Gods and Men It’s the mid-1990s, and we’re in Tibhirine, a small Algerian village based around a Trappist monastery. There, eight French-born monks pray and work alongside their Muslim neighbors, tending to the sick and tilling the land. An emboldened Islamist rebel movement threatens this delicate peace, and the monks must decide whether to risk the danger of becoming pawns in the Algerian Civil War. On paper, Of Gods and Men sounds like the sort of high-minded exploitation picture the Academy swoons over: based on a true story, with high marks for timeliness and authenticity. What a pleasant surprise then that Xavier Beauvois’s Cannes Grand Prix winner turns out to be such a tightly focused moral drama. Significantly, the film is more concerned with the power vacuum left by colonialism than a “clash of civilizations.” When Brother Christian (Lambert Wilson) turns away an Islamist commander by appealing to their overlapping scriptures, it’s at the cost of the Algerian army’s suspicion. Etienne Comar’s perceptive script does not rush to assign meaning to the monks’ decision to stay in Tibhirine, but rather works to imagine the foundation and struggle for their eventual consensus. Beauvois occasionally lapses into telegraphing the monks’ grave dilemma — there are far too many shots of Christian looking up to the heavens — but at other points he’s brilliant in staging the living complexity of Tibrihine’s collective structure of responsibility. The actors do a fine job too: it’s primarily thanks to them that by the end of the film each of the monks seems a sharply defined conscience. (2:00) (Goldberg)

*Poetry Sixtysomething Mija (legendary South Korean actor Yun Jung-hee) impulsively crashes a poetry class, a welcome shake-up in a life shaped by unfulfilling routines. In order to write compelling verse, her instructor says, it is important to open up and really see the world. But Mija’s world holds little beauty beyond her cheerful outfits and beloved flowers; most pressingly, her teenage grandson, a mouth-breathing lump who lives with her, is completely remorseless about his participation in a hideous crime. In addition, she’s just been disgnosed with the early stages of Alzheimer’s, and the elderly stroke victim she housekeeps for has started making inappropriate advances. Somehow writer-director Lee Chang-dong (2007’s Secret Sunshine) manages not to deliver a totally depressing film with all this loaded material; it’s worth noting Poetry won the Best Screenplay Award at the 2010 Cannes Film Festival. Yun is unforgettable as a woman trying to find herself after a lifetime of obeying the wishes of everyone around her. Though Poetry is completely different in tone than 2009’s Mother, it shares certain elements — including the impression that South Korean filmmakers have recognized the considerable rewards of showcasing aging (yet still formidable) female performers. (2:19) Smith Rafael. (Eddy)

Pom Wonderful Presents: The Greatest Movie Ever Sold Don’t even think about shortening the title: Morgan Spurlock’s new documentary POM Wonderful Presents: The Greatest Story Ever Sold is ingenious, bitingly funny, and made possible by corporate sponsorship. POM paid good money to earn a spot about the title, so damned if I’m going to leave them out. Instead of keeping product placement subliminal — or at least trying — Spurlock shows exactly what goes into the popular marketing practice. His film isn’t so much critical as it is honest: he doesn’t fight product placement, but rather embraces it to his own advantage. It’s win-win. Spurlock gets to make his movie without losing any cash, and the audience gets a hilarious insider look into a mostly hidden facet of advertising. As he says, it’s about transparency, and no one can claim Spurlock is trying to go behind our backs. And what of the advertising that pops up throughout the film? I can only speak to my own experience, but yes, I’m drinking POM as I write this. (1:26) (Peitzman)

Potiche When we first meet Catherine Deneuve’s Suzanne — the titular trophy wife (or potiche) of Francois Ozon’s new airspun comedy — she is on her morning jog, barely breaking a sweat as she huffs and puffs in her maroon Adidas tracksuit, her hair still in curlers. It’s 1977 and Suzanne’s life as a bourgeois homemaker in a small provincial French town has played out as smoothly as one of her many poly-blend skirt suits: a devoted mother to two grown children and loving wife who turns a blind eye to the philandering of husband Robert (Fabrice Luchini), Suzanne is on the fast track to comfortable irrelevance. All that changes when the workers at Robert’s umbrella factory strike and take him hostage. Suzanne, with the help of union leader and old flame Babin (Gerard Depardieu, as big as a house), negotiates a peace, and soon turns around the company’s fortunes with her new-found confidence and business savvy. But when Robert wrests back control with the help of a duped Babin, Suzanne does an Elle Woods and takes them both on in a surprise run for political office. True to the film’s light théâtre de boulevard source material, Ozon keeps things brisk and cheeky (Suzanne sings with as much ease as she spouts off Women’s Lib boilerplate) to the point where his cast’s hammy performances start blending into the cheery production design. Satire needs an edge that Potiche, for all its charm, never provides. (1:43) Smith Rafael. (Sussman)

Red, White and Blue (1:42) Roxie.

Rio (1:32)

Scre4m Back in 1996, Wes Craven’s Scream revitalized the slasher genre with a script (by Kevin Williamson) that poked fun at horror clichés while still delivering genuine scares. The sequels offered diminishing returns on this once-clever formula; Scream 4 arrives 11 years past Scream 3, presumably hoping to work that old self-referential yet gory magic on a new crop of filmgoers. But Craven and Williamson’s hall-of-mirrors creation (more self-satisfied than self-referential, scrambling to anticipate a cynical audience member’s every second-guess) is barely more than than a continuation of something that was already tired in 2000, albeit with iPhone and web cam gags pasted in for currency’s sake. Eternal Ghostface target Sidney Prescott (Neve Campbell) returns to her hometown to promote what’s apparently a woo-woo self-help book (Mad Men‘s Alison Brie, as Sidney’s bitchy-perky publicist, steals every scene she’s in); still haunting Woodsboro are Dewey (David Arquette), now the sheriff, and Gale (Courteney Cox), a crime author with writer’s block. When the Munch-faced one starts offing high school kids, local movie nerds (Rory Culkin, Hayden Panettiere) and nubile types (Emma Roberts, Hayden Panettiere) react by screening all seven Stab films, inspired by the “real-life” Woodsboro murders, and spouting off about the rules, or lack thereof in the 21st century, of horror sequels. If that sounds mega-meta exhausting, it is. And, truth be told, not very scary. (1:51) (Eddy)

Soul Surfer (1:46)

*Source Code A post-9/11 Groundhog Day (1993) with explosions, Inception (2010) with a heart, or Avatar (2009) taken down a notch or dozen in Chicago —whatever you choose to call it, Source Code manages to stand up on its own wobbly Philip K. Dick-inspired legs, damn the science, and take off on the wings of wish fulfillment. ‘Cause who hasn’t yearned for a do-over — and then a do-over of that do-over, etc. We could all be as lucky — or as cursed — as soldier Colter Stevens (Jake Gyllenhaal), who gets to tumble down that time-space rabbit hole again and again, his consciousness hitching a ride in another man’s body, while in search of the bomber of a Chicago commuter train. On the upside, he gets to meet the girl of his dreams (Michelle Monaghan) — and see her getting blown to smithereens again and again, all in the service of his country, his commander-cum-link to the outside world (Vera Farmiga), and the scientist masterminding this secret military project (Jeffrey Wright). On the downside, well, he gets to do it over and over again, like a good little test bunny in pinball purgatory. Fortunately, director Duncan Jones (2009’s Moon) makes compelling work out of the potentially ludicrous material, while his cast lends the tale a glossed yet likable humanity, the kind that was all too absent in Inception. (1:33) (Chun)

Trust Outta-hand sexting and predatory online pedophilia gets Schwimmerized with Trust, which creeps into the theaters with all the sudden stealth of a—surprise!—predatory online pedophile. Nevertheless, like any relevant drama torn from the headlines, Trust starts off with promise, as director David Schwimmer attempts to replicate the budding chat-room romance of Annie (Liana Liberato) and her supposed male tween counterpart with playful onscreen text. The constant, increasingly intimate chatting takes a sexy turn while the crush confesses that he’s actually in college, then older still, and finally instigates a meet-up. Few can accuse Annie’s ad-man father Will (Clive Owen) and quirky mom Lynn (Catherine Keener) of being uncaring—but the consequences of Annie’s relationship quickly upend the family in ways that have the frustrated, guilt-ridden Owen rampaging with the barely capped rage that he does so well (a skill that threatens to typecast him). Liberato, who flips from fresh-faced hope to utter desperation, and Keener, who can make drinking a glass of water compelling, do much better, though Trust never truly grabs even the most wired social networker. Must be all that annoying texting. (1:55) (Chun)

Tyler Perry’s Madea’s Big Happy Family (2:00)

Water for Elephants A young man named Jacob Jankowski (Robert Pattinson) turns his back on catastrophe and runs off to join the circus. It sounds like a fantasy, but this was never Jacob’s dream, and the circus world of Water for Elephants isn’t all death-defying feats and pretty women on horses. Or rather, the pretty woman also rides an elephant named Rosie and the casualties tend to occur outside the big top, after the rubes have gone home. Stumbling onto a train and into this world by chance, Jacob manages to charm the sadistic sociopath who runs the show, August (Christophe Waltz), and is charmed in turn by August’s wife, Marlena (Reese Witherspoon), a star performer and the object of August’s abusive, obsessive affections. Director Francis Lawrence’s film, an adaptation of Sarah Gruen’s 2006 novel, depicts a harsh Depression-era landscape in which troupes founder in small towns across America, waiting to be scavenged for parts — performers and animals — by other circuses passing through. Waltz’s August is a frightening man who defines a layoff as throwing workers off a moving train, and the anxiety of anticipating his moods and moves supplies most of the movie’s dramatic tension; Jacob and Marlena’s pallid love story feeds off it rather than adding its own. The film also suffers from a frame tale that feels awkward and forced, though Hal Holbrook makes heroic efforts as the elderly Jacob, surfacing on the grounds of – what else? – a modern-day circus to recount his tale of tragedy and romance. (2:00) (Rapoport)

White Irish Drinkers What is 20-year TV veteran John Gray (of series The Ghost Whisperer) doing writing-directing yet another indie Mean Streets (1973) knockoff? That’s fresh-outta-film-school business. Why is anyone doing one of those so long after the expiration date for that second (or by now third) generation shit? This trip down some very familiar roads — 1997’s Good Will Hunting and 1977’s Saturday Night Fever being others — stars SF native Nick Thurston as a 1975 Brooklyn youth with a violent alcoholic father (Stephen Lang), long-suffering mother (Karen Allen), and an older brother drifting into criminality (Geoffrey Wigdor). As outside influences this talented closet artist has the requisite upscaling girl (Leslie Murphy) urging him to dream big, and a wistfully downtrodden employer (Peter Riegert) providing the plot gimmick as a failing movie-palace owner who hopes to turn around his fortunes with a one-night-stand by the Rolling Stones. Everything about White Irish Drinkers feels recycled from other movies. Though the performers work hard and the progress is entertaining enough, there’s way too much déjà vu here for one film to bear and still stand on its own punch-drunk legs. (1:49) (Harvey)

*Win Win Is Tom McCarthy the most versatile guy in Hollywood? He’s a successful character actor (in big-budget movies like 2009’s 2012; smaller-scale pictures like 2005’s Good Night, and Good Luck; and the final season of The Wire). He’s an Oscar-nominated screenwriter (2009’s Up). And he’s the writer-director of two highly acclaimed indie dramas, The Station Agent (2003) and The Visitor (2007). Clearly, McCarthy must not sleep much. His latest, Win Win, is a comedy set in his hometown of New Providence, N.J. Paul Giamatti stars as Mike Flaherty, a lawyer who’s feeling the economic pinch. Betraying his own basic good-guy-ness, he takes advantage of a senile client, Leo (Burt Young), when he spots the opportunity to pull in some badly-needed extra cash. Matters complicate with the appearance of Leo’s grandson, Kyle (newcomer Alex Shaffer), a runaway from Ohio. Though Mike’s wife, Jackie (Amy Ryan), is suspicious of the taciturn teen, she allows Kyle to crash with the Flaherty family. As luck would have it, Kyle is a superstar wrestler — and Mike happens to coach the local high school team. Things are going well until Kyle’s greedy mother (Melanie Lynskey) turns up and starts sniffing around her father’s finances. Lessons are learned, sure, and there are no big plot twists beyond typical indie-comedy turf. But the script delivers more genuine laughs than you’d expect from a movie that’s essentially about the recession. (1:46) (Eddy)

Your Highness One of the dangers of reviewing a film like Your Highness is that stoner comedies have a very specific intended audience. A particular altered state is recommended to maximize one’s enjoyment. I tend not to show up for professional gigs with Mary Jane as my plus-one, so I had to view the latest from Pineapple Express (2008) director David Gordon Green through un-bloodshot eyes. While Express was more explicitly ganja-themed, Your Highness is instead a comedy that approximates the experience of getting as high as possible, then going directly to Medieval Times. Never gut-bustingly funny, Your Highness still reaps chuckles from its hard-R dialogue and plenty of CG-assisted sight gags involving genetalia. James Franco and Danny McBride star as princes, one heroic and one ne’er-do-well, who quest to save a maiden kidnapped by an evil wizard (Justin Theroux). Natalie Portman turns up as a thong-wearing warrior, just ’cause it’s that kind of movie. Forget the box office; only time and the tastes of late-night movie watchers will dictate whether Your Highness is a success or a bust. Case in point: nobody thought much of Half Baked (1998) when it was released, but in certain circles, it’s become a bona fide classic. Say it with me now: “Fuck you, fuck you, fuck you, you’re cool, and fuck you. I’m out!” (1:42) (Eddy)