Best of the Bay 2013: BEST ANTI-GENTRIFICATION ELECTRO-PUNK SINGLE

Pub date October 15, 2013
SectionSpecial

It certainly touched a nerve. “Hey gurl, where you moving to? Moving to the East Bay, living life the broke way. SF keep your money. FUCK YOUR MONEY!” Esta Noche drag star Persia and local electro duo Daddies Plastik’s “Google Google Apps Apps” single came bouncing through the Web early this summer and ricocheted off hyperlocal blogs, paradoxically gaining speed through the power of social media. A bouncy yet sardonic party track that seriously skewers the tech industry and its effects on the San Francisco cost of living, the song (and wacky-genius video featuring the whole freak posse) successfully captured the rage of a city caught up in a tragic transition. It was an anger Persia herself felt when Esta Nocha, the Mission’s Latino gay bar, was in danger of closing. But she took that rage and turned it into summer anthem gold. Hey girl, could you tag me in that pic?

www.soundcloud.com/persia415