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Just a short walk northeast from the Hall of Justice in SoMa lies an internationally renowned palace of forbidden pleasure.
The nondescript four-story stone building is the headquarters for Kink, an online enterprise specializing in the production of short, sexy, streaming BDSM videos, available for a monthly subscription fee. Started by British bondage aficionado Peter Ackworth about a decade ago, Kink is home to such fetish favorites as Hogtied, Fucking Machines, and Ultimate Surrender (in which the winner of a female wrestling competition in a Greco-Roman setting gets to fuck the loser). It’s also perhaps surprisingly a great place to work, according to the people who work there. And that’s not just those strapped down in front of the cameras talking.
Granted, when you were young and dreaming of a fabulous career in film, porn might not have been your chosen niche. But if you’re looking for a job in media and are unenthused by the paltry postings on Craigslist offering the opportunity to work in the lackluster world of industrial video production, you might want to broaden your options. There used to be a steadier stream of work shooting commercials and Hollywood films on location here, but the high costs have caused that flow to taper off. Still, the Bay Area harbors a vibrant industry creating DVD and Internet adult content.
Crack all the jokes you want about the sleaziness of the porn business, but there’s some real dedication behind it. I used to have a job where I regularly interviewed people about their jobs: dot-com jobs, to be specific. Most of the time, the Web guru, marketing guru, or whatever guru I was interrogating would stare at me with a Stepford wife’s eyes and tell me what a blast it was to work at blobbity-blah.com. All the while I could hear the voice in his or her head blaring, "If my stock options end up amounting to nothing more than toilet paper, I’m gonna be pissed!"
Many local erotica production studios, on the other hand, offer a positive and creative work environment, upward mobility, and good pay with full benefits for everyone from customer service representatives to IT workers and video editors.
ONE HECK OF A DAY JOB
As I’m guided through the maze of sets at Kink a jail cell, a dirty bathroom, a dungeon with vaulted ceilings reminiscent of the Doom video game, even a sci-fi room I pass workers who are going about the business of making naughty fantasies come to life. Production assistants in black jumpsuits prepare sets for shoots. Set builders in flannels construct a booth in the back lot for the imminent Adult Video News Awards in Las Vegas. A model naps in the green room before his close-up.
In the office space where the postproduction editors work with the directors to piece together videos on large, brilliant flat-panel monitors, everyone I see looks like someone who could be working at an indie rock record label. They’re hip, young, hard at work, and having a good time.
I get to interview some of them on the canopied roof deck, replete with a bar, heat lamps, and a hot tub. Kelly Schaefer, a young woman with jagged layers of blond locks jutting to her chin, tells me she’s worked at Kink for about a year. Now the lead production assistant, in charge of scheduling and training all the other PAs for shoots and making sure everything runs smoothly, she started out as a model, performing in Kink’s Ultimate Surrender. The former Good Vibrations sales associate still models, because she really enjoys the wrestling. But she’s also working toward becoming a full-fledged producer.
Schaefer has a rep around Kink for being motivated, which is partly why she was able to move into a different role with greater responsibility. Since she didn’t have a background in production, being a model helped her get a foot in the door. For those interested, Schaefer says, "It’s a great company if you’re just getting started in BDSM." Kink follows the BDSM credo of safe, consensual, and respectful play and trains its PAs to make sure that all models are treated well, taking care to stop the shoot when limbs fall asleep during difficult poses involving mouth gags and rope.
Her coworker Guillermo Garcia, a videographer and PA, got his start by taking a number of production and editing classes in Final Cut Pro at City College. In addition to gaining more experience in lighting a soundstage on the job, the dreadlocked musician from Medellín, Colombia, says he enjoyed scoring the theme to Ultimate Surrender. He also has to make sure all the gadgets for the Fucking Machines series are in proper working order and, truth be told, clean the sex toys.
PERKS AND PACKAGES
Over at Colt Studios, which is in a converted warehouse near Potrero Hill that also houses an accounting firm, a team of 19 people works hard to produce slick and beautiful photos, calendars, and videos of handsome, masculine guys.
President John Rutherford, who got his degree in broadcasting at San Francisco State, realized that making internal videos at Hewlett-Packard with straight guys wasn’t in his future. He started working at San Francisco’s famed hardcore gay porn company Falcon Studios just as he was coming out. Rutherford said he aims to run a team of creative and self-directed people who are serious about attaining company goals. He likens working with porn to a nurse working with blood. "I can’t even watch Nip/Tuck, but here I think, ‘Hey, that’s a great picture; that’s a big dick.’ " It’s all in a day’s work.
His business partner, Tom Settle, says, "Our customer service agents get the question at least once a day: ‘Well, what’s it like to work there?’ People have a fantasy that models walk around servicing our customer service agents all day…. We’ve had people come to work here looking for the forbidden fruit. When they find out it’s not what they expect, they think, ‘Well, I could never tell anyone I work here.’ "
Not that it’s dull working at Colt, a company with a 40-year history of male erotica production, mind you. The elegant offices are filled with fine art. Georgia, Rutherford’s beagle, roams freely. The staff is urbane and witty.
Kim Ionesco, a Colt customer service rep who is starting to work more in marketing, jokes that she never thought her career would flourish in male porn. "I didn’t hit the glass ceiling," she exclaims, sipping a Red Bull. When she started working at Colt, all her lesbian friends began clamoring for DVDs starring Chris Wide, a hot property in Colt’s exclusive stable. She had no idea her girlfriends would know who he was. Then again, she quips, "I appreciate nice, polite, good-looking gay men." So why wouldn’t other dykes feel the same way?
Even straight IT professionals such as Aaron Golub find working in male, mostly gay porn surprisingly refreshing too. Previously, he worked as an IT director at a multinational company but quit because, as he explains, "I did not feel like what I was doing was noble. I feel more guilty about generating junk mail. I’ve never sat there and said, ‘Oh, I need some advertising,’ but I’ve definitely felt like I needed porn. I feel like what we’re doing is for people who really, truly want it. Where I worked before, I didn’t feel like that was truly the case."
Aside from working toward the common goal of providing customers with images of Colt’s much-admired, wood-chopping manly men, the twentysomething IT whiz gets to work with technology on the cutting edge. "We’re doing things you don’t do when you’re developing a site for IBM." He wouldn’t tip his hand, but basically he means that by making downloads and streams seamless and infallible, online porn is on the forefront of content delivery.
When I ask him if working in porn might cause some stigmatization with future employers, he says, "I’m in a different boat than actors or directors, because my skills are very transportable. I’m not in a situation where I’m going to have to present a reel." He also echoes what every other worker I interviewed told me.
"I wouldn’t want to work for someone who has a problem with what I do." *
› culture@sfbg.com Sheri Wetherby was working at a casino in Tahoe when she decided to become a computer programmer. So she left Tahoe and came to the Bay Area to study. A few years later, she had a job at Microsoft. Wetherby had hardly a lick of programming background before she got her MA in computer science at Mills College. Her undergraduate degree was in German and French. She’d taken some graduate courses at the University of New Hampshire, including a computer science course that inspired her to envision a second career in the field. But how, she wondered, could she find a program that would allow her to master computers, coming from a liberal arts background? A friend told her about New Horizons, a reentry program at Mills that teaches computer programming to students with nontechnical backgrounds. "I found the small classes and individual attention helped me get a grounding" in computer science, she says, "before moving on to more advanced topics." The New Horizons program is specially designed for grad students who don’t have an undergraduate degree in computer science. It consists of two undergraduate-level computer science classes per semester for students who also hold down jobs and family responsibilities. Students can choose to finish the New Horizons program with a certificate but most go on to pursue a master’s degree from the Interdisciplinary Computer Science program at Mills. The ICS program aims to build bridges between computer science and computer users and offers graduate coursework as well as a master’s thesis track. Some New Horizons students find computer science too difficult or different than they expected, "but the majority are successful and happy," Mills computer science associate professor Ellen Spertus says. She recommends students with no CS experience try taking some community college courses in the subject first to see if their eyes are bigger than their stomachs, in programming terms. At a community college, students can take the prerequisite math and CS classes at a fraction of the cost before going to Mills, says Constance Conner, an instructor in the Computer Science Department at City College of San Francisco who studied in the ICS program at Mills. Community college "is also a good place to start if a student is not 100 percent sure" about a CS degree, she says. Then, if students’ appetites are still whet, the Mills program will guide them along a new career path. Computer science is seen by many hopefuls as a lucrative but daunting field. In the public’s mind successful programmers are young, mostly male wizards who almost cosmically penetrate thickets of computer languages and database engineering to manifest unfathomable products. Spertus finds that many students going into her program suffer from low self-esteem especially female students. She says they’ll be earning A’s in the program’s classes but will be convinced they’re not doing well and somehow "don’t belong." Her teaching style, simultaneously rigorous and nurturing, helps change their opinion, she hopes. Introductory CS classes at most universities "act like weeder courses," scaring away all but the most confident students, Spertus says. Typically, up to half the students fail or drop out of introductory CS classes at other institutions. Spertus says this phenomenon hits women hardest because they may have less computer experience as well as less confidence. Also, some students apologize for not having undergrad degrees in CS. Spertus always tells them computer scientists with a narrow focus are "a dime a dozen." But people like them, who know CS along with another field, are unique. Erica Rios has been an activist since she was a teenager but became frustrated that activists were still using the same methods of organizing Martin Luther King Jr. employed back in the ’60s. She had a political science degree and a minor in Chicano studies from UC Davis. As a labor activist for small community nonprofits, she had to teach herself to use computers because nobody else knew how. She saw how technology was changing her native San Jose. She wanted to learn "how tech could be used to engage people in the issues that impact them but they don’t necessarily have a direct voice on." Though Mills is a women’s undergrad college, it accepts male graduate students. Men typically make up roughly a third of the participants in the ICS program, but the majority-female environment creates a unique classroom culture. The different gender balance was helpful to Rios because she had a nine-month-old child when she started the program. She felt more comfortable bringing her daughter to her Java class than she would have in a male-dominated classroom and less apt to fall behind on coursework. The few men enrolled during Rios’s time brought a balance to the learning environment, she believes, while showing her that she need not feel uncomfortable as a woman in the computer science field. "There were two other men in class with me and about seven going through the whole program," says Barton Friedland, one of the men who just completed the ICS program. For him, it felt very different to study "with a preponderance of women, but that’s something you can learn from." Friedland took some classes at Stanford before going to Mills. "There seemed to be this attitude where if you asked questions in class, people looked at you funny." If students admitted they didn’t know something, they would lose status, and they were supposed to figure out things on your own. Despite Stanford’s reputation as one of the top schools in the country, Friedland found Mills’s curriculum more thorough. The smaller class sizes at Mills were also helpful, Rios says. At UC Davis the average class size is 300 in lower-level courses and 75 to 100 in upper-level classes; a class size of 12 to 15 students is more conducive to learning, she found. It "felt like everyone belonged there and [was] equally capable of learning. I didn’t always feel that in larger classes." The Mills professors "don’t throw too much jargon at you, making you feel like you’re not smart enough," Rios adds. Instead, the professors step back to observe how students approach problems, then help them learn to problem solve from a more hard-science perspective. Rios now works as an Internet project manager at the Anita Borg Institute for Women and Technology, using her activism background to "explore ways in which we can use technology to advance women." "I felt comfortable speaking in class and asking questions, where in a typical classroom I would not," says former ICS student Lisa Cowan, who has a BA in anthropology and is now pursuing a computer science PhD at UC San Diego. "The professors taught class in a highly interactive way, asking questions and encouraging discussion, helping us solve problems together, making sure all students thoroughly understood the material being covered." The ICS program at Mills isn’t the first reentry program of its kind in the Bay Area. UC Berkeley opened a program in 1983 as a pathway to graduate study in computer science for women and minority students who were underrepresented in Berkeley’s crowded and competitive program. Two female Berkeley graduates, Paula Hawthorn and Barbara Simons, noticed in 1982 that the number of female graduate students entering the CS program was actually decreasing over time as the requirements became more geared toward people who had pursued a standard math or engineering track. The Computer Science Reentry Program at Berkeley gave 159 students a concentrated education in upper-level computer science classes. Ten of those students have gone on to get PhDs. But the program had to fold in 1998 when California passed Proposition 209, which prohibited any state-funded programs that discriminate based on gender and ethnicity. The interdisciplinary part of the Mills College ICS program’s name means students combine computer science with another area of study to produce their master’s theses. "It gives you a really broad brush," says Wetherby, the former casino worker. When a student comes to Spertus with a thesis idea, she always asks how it uses what the student has learned about computer science. But she also asks why the thesis is something that she, a narrowly trained computer scientist, couldn’t do. She finds the interdisciplinary approach helps students make more of a contribution and also realize they can do things that Spertus, who has a PhD from MIT, can’t. While still at Mills, Wetherby had internships at IBM and Apple Research. When she was job hunting after the program, someone from Microsoft called her because her studies had combined computer science and education. Microsoft needed someone who could write educational programs to teach programmers about Microsoft tools. Another Mills student, Liz Quigg, had already been an applications programmer at science labs before joining the ICS program. She’d crunched high-energy physics and moon-walk data. But the program’s interdisciplinary focus also helped her get into writing educational software. Afterward, she was able to help create educational programs for the science center at the Fermi National Accelerator Laboratory in Illinois. "It was very useful because my job now is very interdisciplinary," Quigg says. "I work with scientists, teachers, and students. I cross different worlds." * The deadline to apply for the New HorizonsICS program this term is Feb. 1. You can find information and application forms online at www.mills.edu/admission/graduate.
Nurturing the drive
CRISIS OF CONFIDENCE
RIGHTING THE BALANCE
PAVING THE WAY
MULTIPLE PATHS